Press kit
Logos, product screenshots, founder photos and brand guidance for writing about Harold. For enquiries, email info@tryharold.com.
Download the press kitLogos
Harold is written with a capital H. Keep clear space around the mark and don't recolour, stretch or add effects.
Colours and type
The same colours and typefaces the product uses.
Product screenshots
Harold as customers use it today.
About Harold
Ready to paste. Use the short version where space is tight.
Harold is AI for property deals. It finds the right sites, appraises them in minutes and keeps every deal moving, around each firm's mandate and models.
Harold finds the right sites, appraises them in minutes and keeps every deal moving, around your mandate and your models. Every number Harold gives shows its source, and nothing happens without your approval.
Harold was founded by Samuel Sykes, Thomas Heath and Daniel Kelly, and shaped by more than 100 property professionals. Harold raised £1.15M at a £10.5M valuation to build frontier AI for real estate.
Founding story
Harold was founded by three people who know property and technology from the inside: Samuel Sykes, a land analyst; Thomas Heath, a fourth-generation developer; and Daniel Kelly, an engineer who has been building technology since he was 14 and turned down Silicon Valley to build Harold.
Sam and Tom grew up in property and have been best friends since school. Their first company together was bootstrapped: no funding, months without revenue, knocking on doors across the country. It taught them the lesson Harold is built on: ask the buyer before you build. Dan brought the other half: the engineering to turn what property teams need into frontier AI they can trust with a deal.
Before building Harold, the founders interviewed more than 100 land buyers, developers, agents and valuers about what AI would need to do before they relied on it. One condition came up in almost every conversation: show us the working, and let us sign off.
So that is how Harold works. It runs around each firm's mandate, models and decisions, shows the source behind every number, and doesn't act without your approval.
Founders
Photos and bios for each founder.
Samuel Sykes is co-founder and Chief Product Officer of Harold. He grew up in a family of property lawyers and landlords, and his father built property data companies that were later sold to Landmark. Before Harold, Sam worked as a land analyst, finding and acquiring sites for private investors. He leads product at Harold.
Daniel Kelly is co-founder and Chief Technical Officer of Harold. He has been building technology since he was 14, and turned down Silicon Valley to build Harold. As founder and CTO he leads the engineering and frontier AI behind the platform: the models, agents and data pipelines that read every document on a Site, run its appraisal and keep each deal moving, with every answer traced back to its source.
Thomas Heath is co-founder and Chief Revenue Officer of Harold. A fourth-generation developer, he grew up on the sites his father and grandfather built. Tom writes for Property Soup on why a property firm's own knowledge and workflows matter as AI becomes widely available. He leads revenue at Harold.
In the press
Published commentary, mentions and industry listings.
Tom Heath on why a firm’s own knowledge and workflows matter as AI becomes widely available.
Tom Heath on building AI around the experience, decisions and knowledge held within a property firm.
TrustedLand introduces Harold and co-founder Tom Heath to its land and development community.
Harold mentioned in the property industry publication.
Harold’s listing in the commercial real estate AI tools database.












